161.762 2025 Project
Part I: Writen Report TempIate
(Max 7 pages, excIuding references and appendix)
1. lntroducⅥon (4 Marks)
• What dataset are you using, and what is its real-world or business context?
• What are the main research quesons you aim to answer?
• Why are these quesons important from a business or analycal perspecve?
2. Data DescripⅥon (4 Marks)
• Number of observaons and variables; types of variables (numeric, categorical, etc.)
• Any cleaning, transformaons, or imputaons performed
• Summary stascs and 1–2 basic visualizaons
3. MuIⅥvariate Method 1 (e.g., PCA, Factor AnaIysis) (4 Marks)
• What is the method, and why did you choose it for your data and queson?
• What assumpons are involved? Were they met?
• Show a key visualizaon (e.g., scree plot, biplot). Walk the reader through it:
o What does it show?
o Which variables are most important?
o What does it reveal about the structure of your data?
• What business insight did you gain?
4. MuIⅥvariate Method 2 (e.g., CIuster AnaIysis) (4 Marks)
• Why is this method suitable?
• What were the key plots (e.g., dendrogram, cluster map)?
• What defines each group/cluster in your data?
• Are the results interpretable and relevant?
5. MuIⅥvariate Method 3 (e.g., Discriminant AnaIysis, MDS, MANOVA, etc.) (4 Marks)
• Jusfy the method choice in your context
• Include at least one meaningful plot and walk the reader through its interpretaon
• What new or different insight did this method give compared to the others?
6. ComparaⅥve AnaIysis (4 Marks)
• How did the methods differ in what they revealed?
• Were their conclusions complementary, overlapping, or contradictory?
• Which method added the most value, and why?
7. What Didn’t Work (4 Marks)
• Briefly menon one thing you tried that didn’t produce useful results or that you revised
• What did this teach you about method selecon or assumpons?
8. ConcIusion (4 Marks)
• What are the main takeaways?
• What are the limitaons of your analysis?
• How can a business or analyst act on these insights?
Appendix
• Addional plots (if you used them to make decisions), outputs, or reference tables not included above, Chat logs with LLMs
Part 2: Video PresentaⅥon TempIate (Max 5 minutes) 18 Marks
Use the following structure to guide your video recording. You may present slides or talk through your report using screen recording so什ware (e.g., Zoom, OBS).
1. lntroducⅥon (30 seconds)
• State your dataset, business context, and research quesons
2. Method 1 VisuaIizaⅥon & lnterpretaⅥon (1 minute)
• Display one plot
• Explain what it shows, how you interpret it, and why it maters
3. Method 2 VisuaIizaⅥon & lnterpretaⅥon (1 minute)
• As above, focus on the second method
4. Method 3 VisuaIizaⅥon & lnterpretaⅥon (1 minute)
• As above, focus on the third method
5. ComparaⅥve lnsights (1 minute)
• Synthesize how the methods gave different or complementary insights
6. ConcIusion (30 seconds)
• What’s the single most important insight a business user should remember?