Assessment Overview

Assessment overview for BX2174:

Evidence Based Business Decision-Making

Assessment 1

Assessment 1: Description

Literature review (written)

This assessment takes a different approach to a literature review. You are to select one of the badly written 500- word literature reviews and conduct a critical analysis, identifying all errors contained within the review and why they are errors. These two reviews were written by Google Gemini at my request, with some further ‘embellishments’ by myself. Secondly, you are to write a 500-word literature review on the critical importance of research to ensure superior business performance.

Part 1: Reviewing the bad literature review.

Select 1 of the badly written literature reviews from the assessment 1 module. Open the literature review in word, click on the Review tab. When you find an error, highlight it, go up to ‘New Comment’ and click on it, it the comment box associated with your identified error type the reason why it is an error. Do not just say, for example, poor grammar, you need to say why the grammar is poor, and what would be a better alternative. As always with business assessments all referencing must be APA 7.

Possible errors include:

•    Grammatical errors.

•    Spelling errors.

•    Punctuation errors.

•    Referencing errors (should be APA 7).

•    False information.

•    Paragraph errors.

•    There may be others, critically review.

Submit via the drop box in the Assessment 1 module.

Part 2: A 500-word literature review on the critical importance of research to ensure superior business performance.

Now you understand how you should not write a literature review, and a variety of possible errors that can creep in, you are going to write a wonderful 500-word literature review.

You are going to need to research the topic. Academic Journal Articles (from reputable journals) and academic textbooks/pressbooks/open-source books are suitable for referencing.

Your literature review format should be:

•    Sans Serif font, e.g., Arial or Aptos

•    Font size – 11pt.

•    Line spacing 1.5 (remember to zero the layout first)

•    Text should be fully justified.

Submit via the drop box in the Assessment 1 module.

Assessment 2

Assessment 2: Description

You are supplied with a scenario for this critical analysis. You are supplied with a template for the critical analysis.

You are analysing quantitative and qualitative data. The quantitative is supplied from the Bureau of Meteorology (BOM). The qualitative data are supplied from TripAdvisor. There are three tourism attractions for each scenario, there are thirty reviews for each attraction. The scenario and data are provided for the following Australian cities/towns: Ballarat in Victoria; Echuca in Victoria; Hobart in Tasmania; Maryborough in Queensland; Mt Barker in South Australia (SA); and Newcastle in New South Wales (NSW).

The following is an overview of the scenario:

You have a close friend who has been to xxxxxxx and has decided to open a specialist coffee, tea, and patisserie store and wants you to invest and work with them on the project. Before you invest and move to xxxxxxxx for the project you want to determine if it is of benefit to you.

Quantitative data analysis

Note - Seasons:

Summer begins in the December of one year and carries over into the January and February of the next year. Autumn is from March to May, Winter is from June to July, and Spring is from August to November.

You are concerned that the climate might not be to your liking and decide to conduct a probability analysis on rainfall and temperature data for each of the four seasons, summer, autumn, winter, and spring, you use data for the years 1944 to 2024 for your analysis. You are required to do the following:

Rainfall (all rainfall is in millimetres (mm)) –

•    Analyse and graph the average rainfall for each season, this should be one Figure, name both X and Y axis, place the Figure in your report, number and name it correctly.

•    Calculate the probability of rainfall equalling or exceeding each seasonal average, by percentage and years.

•    Analyse and graph the total rainfall across each season (one for each season), apply a forecast linear trend line, extend to 30 points (equivalent to 30 years). Name both X and Y axis, place the Figures in your report and number and name them correctly.

•    Provide a description of what is shown in each Figure, refer to each Figure correctly, use the correct language and terminology.

Rainfall Summary

Provide a summary of your rainfall results, and what they indicate.

You need to introduce the scenario in your own words, do not copy/paste from above. Provide a description of xxxxxxxx, provide a description of where you and your friend might locate the store in xxxxxxxx, and why you have selected that location. Do not copy/paste from websites or other, write in your own words.

Temperature (all temperature is in Celsius (oC) –

•    Analyse and graph the average temperature for each season, this should be one Figure, name both X and Y axis, place the Figure in your report, number and name it correctly.

•    Calculate the probability of temperature equalling or exceeding each seasonal average, by percentage and years.

•    Analyse and graph the average temperature across each season (one for each season), apply a linear trend line, extend to 30 points (30 years equivalent). Name both X and Y axis, place the Figures in your report and number and name them correctly.

•    Provide a description of what is shown in each Figure, refer to each Figure correctly, use the correct language and terminology.

Temperature Summary

Provide a summary of your temperature results, what do they indicate?

Quantitative data analysis conclusion

Provide a comprehensive, thoughtful conclusion using appropriate language, and referring correctly to your results. What do these results mean for you moving to the area and starting a business with your close friend. Consider linkages to climate change.

Qualitative data analysis

You also need to understand what tourists think of attractions around xxxxxxxx, and where they come from. To achieve this, you are conducting a qualitative thematic analysis on three different tourist attractions, you have 30 reviews for each attraction, they are analysed separately. You need to use suitable Figures, and/or images, and/or graphic representations that support your analysis. You are to provide a thoughtful and accurate discussion, referring to your results correctly using the correct terminology and appropriate language.

Conclusion

Bring everything together and discuss in a meaningful conclusion where you reach your decision on your friends offer of joining the business venture in xxxxxxx. Your decision must be supported by your data analysis (both quantitative and qualitative). You must provide thoughtful and accurate reasoning with support from your analysis. Do not introduce any new information here as this is the conclusion of your report.

You must provide APA 7 style. citations (references) within your report as to where information was obtained. You must have an APA 7 style. reference list.

Assessment 3

Assessment 3: Description

This is a 2-part assessment. Part 1 is the storyboard, part 2 is the video.

This is an individual and group assessment. You MUST notify your lecturer by Monday of Week 7 if you are working in a group, if you do not notify your lecturer you are working in a group by this date it is assumed that you are working individually. If working in a group you can only work with other members of the subject in your offering, there are NO across subject offering groups permitted.

Part 1: Storyboard

Develop a storyboard for your video which contains sketches for each scene, detailed notes, transitions, special effects, sound, and script. The storyboard is submitted via the drop box in your assessment 3 folder. Internal students are to develop their storyboard during class in week 7, your lecturer has instructions, and you can ask them questions as you progress. External students have a discussion with their lecturer in the online session in week 7. To ensure marking and feedback prior to beginning your video you need to submit your storyboard by Sunday of week 7 (see above).

Part 2: Video –

•    This is NOT a PowerPoint or similar presentation it ISA VIDEO ORAL PRESENTATION.

•    You are to create a professional looking video using a variety of technologies. Dress professionally.

•    For individual students the video is 3-minutes long, and you MUST APPEAR in the video for at least 1- minute presenting some important facts, voice over for the rest is okay.

•    For groups of 2 or 3, the video is 5-minutes long, and you MUST APPEAR in the video for at least 1-minute each presenting some important facts, voice over for the rest is okay.

•    If the class is large (decided by your lecturer) groups of 4 or 5 are permitted. For groups of 4 or 5, the video is 6-minutes long, and you MUST APPEAR in the video for at least 1-minute each presenting some important facts, voice over for the rest is okay.

•    Your video should have a powerful message relating to, and elaborating on, what you discovered in assessment 2. Hint: look at your rainfall and temperature results and forecast linear trendlines. What do they mean for the local climate? What does this mean for the tourism assets you evaluated? What does this mean for you and your friend starting a business?

•    Demonstrate you have drawn upon relevant, reliable, and current evidence from a wide range of sources. DO NOT just repeat facts, or information from what was written in assessment 2, think about what is said and how it is said. Speak clearly and use appropriate academic and industry language.

•    Your  video  must  have  appropriately  embedded  Figures,  graphics,  and/or  images  relevant  to  your discussion.

•    Have your Figures, graphics, and/or images appear on screen as you are talking (within video graphics).

•    Consider how scenes move between presenter(s), video footage, display of text and figures etc.

•    This IS NOT a PowerPoint presentation, or any type of slide show or similar.

•    Do Not use cue cards or similar, practice your lines.

•    Your video can be recorded on your smartphone.

•    You MUST appear in your video and look professional.

•    If you need volunteers for your video and you have family and/or friends willing to help, ensure they understand what the video is about and how important it is to you.

•    If you film outside be aware that wind noise can ruin your audio, you may need a small microphone.

•    If you intend to embed very short video clips from YouTube in your video, try to use your own. If you use any material that is not your own or does not have a creative commons licence (check with the librarians, you may not be able to publish your video to YouTube due to the embedded video belonging to another party. This would mean failing the assessment.

•    You MUST upload your video to YouTube, check the 'unlisted' box in the privacy settings, this allows you and those you share the URL with to see the video (only those with the URL can see the video). Do Not select 'private' in the video privacy settings as this only allows you to see the video. Submit the video's URL in the drop box in assessment 3.

•    If you have a Gmail account, you have access to a YouTube channel to upload your video. If you don't have a Gmail account, open one, they are free.