Diploma in Information Technology

Interaction Design

Instruction for CA3 Group Assignment

April 2025 Semester

Assessment

This assessment is over 100 marks. It constitutes 40% of the overall assessment. The group assignment will cover 30% and the group presentation will cover 10%.

Rationale of Group Project

The rationale of the group project is to enable collaborative learning with your peers and learning to work as a team, which is commonplace in workplace environment. Students learn to apply theories taught in class and textbooks to real world situations.

In line with this objective, students are not allowed to reuse old assignments, or submit projects from previous semesters or copy largely from sources, particularly from the internet.

Forming Group

Students are to form. groups of 4 to 5 students per group. As this a group project, each member is expected to put in his/her fair share of the effort into the  project. It is essential that groups manage their group effectively to complete this project.

Students should resolve group dynamics issue and may seek the mediation through the  lecturer  as  early  as  possible. Last minute  mediation will not be entertained. Students may request for peer evaluation as a final resort if all mediation fails.

Finally, the lecturer reserves the right to assign a mark to an individual student different from the rest of the group if that student is deemed not to have put in his/her fair share of effort into the project.

Case Study:

Yale School of Art

The Yale School of Art is a graduate school that confers Master of Fine Arts Degrees in Graphic Design, Painting/Printmaking, Photography, and Sculpture.

It  has  a  website  that  provides  information  about  its  school  such  as  admissions, exhibitions, publications, news and public events. However, it has received several feedback  from  its  existing  and   potential  students  that  the  website   interface  is frustrating to use.

As such, the management decides to hire a design team to investigate further and improve the website.

The website is located at the following link:

https://www.art.yale.edu/

Group Tasks:

Study and  research on the case study provided above. Your group  is to write a research report with words not exceeding 7000 words and generate any kinds of illustrations/diagrams/prototypes  where  necessary.  The  group  is  to  satisfy  the following requirements:

1.  Referring to the case study, identify FIVE (5) examples of interfaces that may inadvertently elicit negative emotional responses. Give a brief discussion for each example, including the type of negative emotions that may be evoked.

Side  note:  Each  example  must  be  identified  with  a  screenshot.  Types  of negative emotion include anger, overwhelmed, nervousness, sadness, fear, frustration, resentment and disappointment.

2.  Based on the examples identified in Task 1, suggest a relevant improvement for each example that may prevent the negative emotional responses.

3.  Based on the improvements proposed in Task 2, generate/illustrate ONE (1) High-Fidelity prototype.

Side note: You are to use any design tools of your group’s preference.

4.  Using the prototype from Task 3, use the Questionnaire data gathering technique and propose a detailed plan on how it will be conducted. Conduct a small-scale data gathering activity in accordance with the proposed plan on at least TWENTY (20) participants.

Side note: You are to use any Questionnaire tool of your group’s preference. The Questionnaire must consist of FIVE (5) questions collecting quantitative data and FIVE (5) questions collecting qualitative data. The collected data (questionnaire responses) must be submitted as a separate file in (.csv) or (.xlsx) format.

5.  Using the data gathered from Task 4. Explain how you can analyse the data using  basic Quantitative and Qualitative  analysis.  The  explanation should include diagrams, charts, or illustrations (any) that supports summarising and decision making.

6.  Generate a well-design presentation slides that summaries Tasks 1 to 5.

Side note: The presentation slides will be used for the actual presentation. You are to submit them in (.pptx) format as a separate file.

7.  Referring to the Core Module on Design Thinking, each group member should summarize their reflections on how the principles can be applied to our main module Interaction Design. This should include insights on key elements like empathy, ideation, and prototyping, and how they can improve  user interactions. Group members should also highlight any challenges in applying these methods  to the Interaction Design module and suggest  potential solutions.

For all Tasks, you are required to relate and reference to the Case Study. Also, it is recommended that your explanation/illustration are as detailed as possible.

An assessment marks allocation for this research report can be found in the appendix of this assignment.  Do  note that the appendix is a guideline on how the group’s research report will be evaluated.

Assessment Topics

Topics 1 to 16

Instructions

Report Format

1.  The report should have a cover page, content page, introduction, write-up on the task, conclusion, references and appendices

2.  The cover page should include:

i.     Institution name (and institution logo) the programme

ii.     Module name, semester and year

iii.     Date of submission

iv.     All group members’ full name and student ID

3.  The references should be presented in Harvard format and should have at least THREE (3) references.

Report Word Limit

Not exceeding 7000 words

Penalty Marks for Late Submission of Assignment By one day: 20% to be deducted from total marks.

More than one day: submission will NOT be graded.

Important Dates of CA3 Assignment

CA3 Group Assignment Deadline: 8 May 2025, 11.59am

Submit your assignment via Canvas. All assignment files must be submitted in order to be graded.

Lecturer Contact

You should contact your lecturer via your SIM email whenever you have any issue about your project.

Plagiarism and Collusion

The submitted report must show evidence that this is students’ own work. No marks will  be  awarded  if there  are  no  workings  or  reasonable  explanations.  Please  be reminded that plagiarism and collusion is a serious offence, and all cases will be referred to the administration. Grades will be withheld if the submission is suspected for plagiarism or collusion till investigations are completed.

Submitting Assignment

All assignment files are to be uploaded with your group number, institution name, the module name and CA3 (i.e. Group_No_SIM_InteractionDesign_CA3).

The files to submit are as follows:

1.  Research Report (Word document in .docx format)

2.  Questionnaire responses (data file in .csv or .xlsx format)

3.  Presentation Slides (PowerPoint presentation in .pptx format)

For example, if you are in group 2, your files should be named as:

1.  Group_2_SIM_InteractionDesign_CA3.docx

2.  Group_2_SIM_InteractionDesign_CA3.csv

3.  Group_2_SIM_InteractionDesign_CA3.pptx

All students should keep a copy of assignment submitted.

Appendix