EXMBM532-24B (HAM)
Managing Innovation and Value Creation
What this paper is about
This paper introduces a series of topics that prepares students to manage innovation and value creation in organisations. The tools introduced in the course enables students to create, test, refine, package, and deliver a business opportunity. The knowledge and skills developed in this course are important for all individuals and organisations alike. In the corporate world, these skills are vital for innovative thinking and managing innovation activities. For aspiring entrepreneurs, the course provides the tools of innovation that can be implemented to start an enterprise. It draws on prior learning in papers on strategic management and change management to provide a template for innovation management.
How this paper will be taught
This paper will be offered in a flexi format where students can participate online via Zoom synchronously or on campus in Hamilton.
Synchronous Attendance
We expect students to participate in all sessions synchronously as some assessments are scheduled at specific times.
Although all sessions are recorded, it is expected that students attend and participate in each session to get the maximum benefit from the learning activities. Attendance and participation is noted during each session. Students who cannot attend sessions for legitimate reasons must please notify the paper convenor ahead of time.
Timetable
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Event Name
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Day
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Start Time
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End Time
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Location
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Lecture 1
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Mon
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14:00
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17:00
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L.G.01
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What you will study
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Topic
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1. Introduction to Innovation
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2. Types of innovation & Design Thinking: Empathy
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3. Jobs to be Done & Design Thinking: Define
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4. Entrepreneurship & Design Thinking: Ideate
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5. Entrepreneurship process & Design thinking: Prototype and Test
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6. Introduction to Blue Ocean Strategy
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9. Blue Ocean: 2. Analytical Tools and Frameworks & 3. Reconstruct Market Boundaries
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10. Blue Ocean: 4. Focus on the Big Picture, Not the Numbers &
5. Reach Beyond Existing Demand
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11. Blue Ocean: 6. Strategic sequence
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12. Blue Ocean: 7. Overcoming Hurdles & 8. Build Execution into Strategy
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13. Blue Ocean Traps
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14. Group work
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